The Australian Competition and Consumer Commission (ACCC) is set to intensify scrutiny of major supermarkets and retail sectors in the coming financial year, following a surge in consumer complaints and a $30 million funding boost.
Chair Gina Cass-Gottlieb announced that tackling the cost-of-living crisis remains a key priority, with a focus on dominant supermarket chains Coles, Woolworths, Aldi, and Metcash, which control 83% of the market. The ACCC will escalate enforcement against misleading pricing, deceptive discounts, and unfair supplier dealings.
Legal action is already underway against Coles and Woolworths over alleged false discount promotions, and a broader inquiry into the supermarket industry is due to be submitted to the government soon.
Beyond supermarkets, the ACCC is targeting excessive debit and credit card surcharges, particularly among small and medium businesses, and aims to raise awareness of fee regulations. Cass-Gottlieb highlighted growing consumer frustration over hidden fees, especially as cash use declines.
The watchdog will also scrutinise essential services, including energy and telecommunications, to prevent misleading pricing tactics. Other areas of focus include undisclosed influencer sponsorships, online subscription traps, and false environmental claims (greenwashing).
Following recent cartel allegations against ASX-listed companies Ventia and Spotless, Cass-Gottlieb signalled further crackdowns on anti-competitive behaviour, warning that collusion undermines fair competition and harms consumers.
She emphasised the ACCC’s commitment to enforcing transparency and fairness in key industries, with ongoing investigations expected to yield significant developments this year.
For the latest retailer news and information, check out the IndiHub website or to speak to us about how we can help your business contact us.
